Description
Abstract
Purpose: Over the past several years, there have been notable changes in the earth’s climatic patterns. The primary goal of this study was to determine the level of knowledge, awareness, and perception of youth on climate change.
Design/methodology/approach: The study is based on primary survey data collected from a sample size (N) of 162 respondents aged 20-40 years distributed across different geographical locations of Uttarakhand, India, utilizing Climate Change Awareness Survey.
Findings: The results of the research demonstrated that younger generations were more aware due to the influence of social media and education. 98.14 percent of the responders exhibit high and moderate awareness. 95.05 percent of respondents are firmly committed to personal responsibility and believe in individual action to lessen the consequences of climate change. 80 percent of respondents agree that the government should create incentives to boost environmental supervision.
Social Implications: The findings of this investigation indicated that the majority of respondents were aware of how climate change affects their day-to-day life. As a result, they recognized the importance of gaining a more thorough comprehension of climate change.
Originality/value: This study significantly adds value to the current research on climate change awareness in India’s young population. The results of the investigation showed that the majority of people were aware of how climate change is affecting their livelihood. They thus agreed that it is important to have an improved understanding of climate change and willingness to act sustainably.
Keywords: Climate Change Awareness; Climate Change; Perception; Youth
